CHALLENGE
To generate brand awareness and increase sales for a Tampa based tile warehouse.
STRATEGY
We developed a campaign that transformed Tons of Tile from ‘just another tile warehouse’, into a fun / exciting brand that engaged customers with a series of interactive 30 second TV / home improvement commercials.
RESULTS
Our commercials generated local buzz which initiated brand centered conversations that helped tons of tile become a threat to major chains such as Home Depot and Lowes.

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